How to Build an e-Commerce Website from Scratch

05/14/2021 10:16 AM
The world is going digital, and commerce is not far behind. In fact, businesses have joined the digital revolution with zest and determination. With the world ready to shop from the comfort of their couches, you need to digitalize your business if you want to stay ahead of your competition. It is not hard to create beautiful online storefronts for your business that are capable of attracting more customers and increasing your retention rates if you find the right team to help you build your e-commerce website

If you are wondering how to build your e-commerce website step by step, we are here to tell you how. First, you need to get your requirements clear. What are the features that you want in your e-commerce website? Where do you want to place your content? Where do you want to position your banners and widgets? What is the end result that you expect from your e-commerce site? 

It is important to have a clear idea of your requirements before you take your website idea to your development team. Having only a vague idea of your business needs will likely to result in complications as your team delves deeper into the website development process. If your scope is not defined, then you will have to leave room to accommodate new requirements, which will turn messy once all the stakeholders are involved. 

Once your requirements are defined and your scope is ready, your development team can start working on a prototype for your website. A prototype is basically the fastest and simplest and cheapest way to see if your website idea will be able to hold its own. It will also help you detect bugs and errors in the initial stages of your development cycle and help you save costs by fixing them early before they develop into a huge technical debt.  

Once your prototype is validated, you can get started with the actual development process. Refine your design more and make it unique to suit your business requirements and make sure that your front-end and back-end development happens simultaneously. You can also use your prototype to start marketing your website to create audience awareness. 

You first need to create a beta version of your website and use it to take feedback from your end-users. After all, they are the target audience and they will be able to give you valuable feedback on how to improve your website. User feedback will also give you an idea about the features that you need to focus on and the ones that you need to improve or remove from your website. 

Ideally, website development and testing should go hand-in-hand. The development process is an iterative one, which means that you need to implement a continuous user feedback loop to make sure that your website stays relevant in the marketplace. Once your e-commerce website development is done, you should not forget to market yourself the right way to reach the right audience for your business.